Deutsche Telekom-backed DTCP will retain a stake in the sales software producer once Vista Equity Partners' majority investment closes.

Investment firm Vista Equity Partners agreed yesterday to acquire a majority stake in Pipedrive, a US-based customer management software provider backed by telecommunications firm Deutsche Telekom.

The deal will value Pipedrive at $1.5bn according to Tech.eu, and DTCP, the investment manager spun off by telecommunications firm Deutsche Telekom, is among the shareholders that will retain a stake in the company.

Founded in Estonia, Pipedrive has created a customer relationship management platform used by some 95,000 sales teams. Its chatbots and…

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Robert Lavine

Robert Lavine is special features editor for Global Venturing.
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