Higher education investment fund University Ventures is to invest in its own startup.

US-based University Ventures, a higher education investment firm with $100m backing, has announced that it will invest in its own startup UV Labs, which will partner with other universities to develop online learning products.

The San Francisco-based startup did not disclose the size of the investment, nor did it provide exact details of the products UV Labs would be developing. However, it said in a statement that it would be looking to partner with top-tier universities and colleges to pursue a strategy of “innovation from within” the sector.

University Ventures also said its products would resolve issues with “accessibility, affordability, quality and accountability” in education. Online educational technologies have seen a sharp rise in popularity and investment over 2012, such as Stanford-led Coursera. The provider of Massive Open Online Courses (MOOCs) attracted $22m in two venture rounds led by venture firm Kleiner Perkins Caufield & Byers since launching earlier in…

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