Steffens added corporate venturing professionals could introduce female founders or other underrepresented minority founders to their own parent companies if they cannot fund them directly.
Tamara Steffens, managing director at software provider Microsoft’s corporate venturing unit M12, has unveiled her strategy for supporting female founders at the GCV Digital Forum this week.
M12 has held two female founders’ competitions in recent years, in a concentrated effort to address disparities in the market.
Steffens said: “As you know, female founders get far less funding than their male counterparts, so it was great to be able to open the doors and say, ‘brings us your ideas, bring…
