Media in motion as change in the sector encourages a spate of dealmaking and corporate venturing unit launches on the back of a series of large flotations.
“Media is, in some ways, an old-fashioned word,” according to Ian Priest, head of Chime Ventures, the corporate venturing unit of a UK-based advertising services group, in a conversation recorded by publisher Imperica.
But it is lucrative and undergoing change, which is encouraging a large number of corporations to set up venturing units both for strategic reasons and to capture part of the financial returns on ofer.
Private equity firmVeronis Suhler Stevenson’s (VSS) mid-term forecast for the US media, entertainment…
