CAA experiments with Creative Labs venture

Nov 1, 2017 • Robert Lavine

The talent agency has launched a startup studio that is equipped with $12.5m of cash from investors including Telegraph Media and Entertainment One.

US-headquartered talent agency Creative Artists Agency has launched a Canada-based startup studio called Creative Labs that will incubate media technology startups.

The venture is financed by $12.5m of capital from investors including media company Telegraph Media Group, entertainment distributor Entertainment One, Boatrocker Ventures, Real Ventures, Seedcamp Ventures and private investors such as Saul Klein, Jeff Mallett and Lane Merrifield.

Creative Labs will look to create companies in sectors such as gaming, over-the-top video, virtual and augmented reality and artificial intelligence-based…

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