This article, the second of two, contains ideas for successful corporate venturing drawn from my experience in operations in corporate companies, start-ups providing products and services to corpo-rates and corporate venture capital investing with an oil major. This article deals with obstacles and failure signals.
Accordingly, the context here in centres on corporate venture capital (CVC) investment programs designed to locate, nurture, and deploy technologies developed in entrepreneurial start-up companies. Although a good investment rate-of-return is important, the key success driver is the value created in the business in using the technology. When the program is off and running, the team is making investments and begins to focus on harvesting some of the seeds it has sown. Some may grow into mighty oaks, some may…
