Sales management platform Salesforce invests an undisclosed sum in B2B-focused Stanford accelerator Alchemist.

Stanford-based Alchemist Accelerator has received backing of an unspecified size from sales management platform Salesforce.com.

Alchemist, launched in 2012, is differentiating itself from other Stanford accelerators and incubators, such as student-led StartX, by focusing on startups looking to sell to businesses. The accelerator came about after Ravi Belani, former Draper Fisher Jurvetson associate and lecturer on entrepreneurship at Stanford, noticed that many of the university’s incubators were filled with “19-year-old consumer guys”.

Ravi said: “I saw phenomenal entrepreneurs who’d been…

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