GMPVC German Media Pool, a Germany-based venture firm backed by media companies, has made its first investment in Urbanara, a Germany-based online shop for textiles.
Niko Waesche, managing partner of GMPVC, said: “At GMPVC, we are very proud to announce our first investment. We are backed by three major media groups, among them one of the leading innovators in billboard advertising, WallDecaux. Media for equity is a perfect way to align interests and incentives behind a high growth business like…
