Co-founded by an Indiana University graduate, customer behaviour analytics software developer Zio has secured funding from two of the university’s venture funds.
Zio, a US-based retail customer behaviour analytics software developer co-founded by an Indiana University graduate, has secured $400,000 in a funding round backed by the university’s Philanthropic Venture Fund and Innovate Indiana Fund.
Both vehicles are operated by the institution’s tech transfer office, Indiana University Research and Technology Corp.
Zio has developed an analytics software platform that helps retail brands evaluate customer relationships so that they can enhance their lifetime value and manage churn risk – an industry…
