Video advertising software developer Mirriad aims to raise $35m in a London initial public offering that will score exits for Unilever, STV and Zee Entertainment.
Mirriad, a UK-based video technology developer backed by corporates Unilever, STV and Zee Entertainment, is targeting £26.2m ($35m) in gross proceeds in an initial public offering in London.
The company, which is set to float under the ticker symbol MIRI on the AIM market on December 19, will sell approximately 42.2 million new shares priced at £0.62 each, and the flotation will result in a market cap of £63.2m.
Commercialisation firm IP Group has committed £3.7m to the offering and…
