MediaMath affiliate MathCapital took part in a round that increased the customer data provider's overall funding to more than $62m.

Germany-based customer intelligence provider Zeotap closed $42m in series C funding yesterday from investors including MathCapital, the venture capital firm affiliated with programmatic technology provider MediaMath.

The round also featured family office Kathaka, Neue Capital, TTCER Partners, Coparion, the German government and European Investment Bank. Half of the funding was raised in 2019 from existing investors and the other half this year, the company said.

Zeotap has built a software platform that uses artificial intelligence to analyse first-party data in…

Robert Lavine

Robert Lavine is special features editor for Global Venturing.