Reed Elsevier Ventures leads second of funding for Martini Media Network
Reed Elsevier Ventures, the corporate venturing division of Netherlands and London-listed parent companies both called Reed Elsevier, has led the $6m second round of funding for US-based advertising company Martini Media Network.
US-based venture capital firms Granite Ventures and Venrock joined publishing company Reed’s venturing unit in the series B round.
Skip Brand, chief executive of Martini, said: "We’ve seen great success in connecting premium brands with affluent consumers, the top 25% of the online population who do a majority…