Spotter raised the cash in a round led by SoftBank Vision Fund 2, as the new media space evolves to viewing content rights as a viable asset.

Internet and telecommunications group SoftBank led a $200m series D round for US-headquartered online content financier Spotter on Wednesday through its Vision Fund 2 as the digital media sector continues to evolve.

The round valued Spotter at $1.7bn and included Access Industries, the conglomerate that is majority owner of record company Warner Music Group, in addition to CoVenture, Crossbeam Venture Partners, GPS Investment Partners and HighPost Capital.

Spotter’s business model involves it paying money to content creators and influencers on…

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Robert Lavine

Robert Lavine is special features editor for Global Venturing.