The Chinese sportswear website's latest round reportedly takes it to $40m raised after it received backing from Acquity Group last year.
Ku Yun Dong, which runs the K121.com website, will receive $30m in a round of series-B funding, according to a report in Asian news provider Penn-Olson on Wednesday. The company has not revealed the identities of the investors involved.
The series A funding was completed over a year ago when the Acquity Group contributed $10m in September 2010, according to the report, which was sourced from Chinese language news site China Venture.
The Chinese sportswear e-retailer, the name of…