Fortimo led a $17.8m round for the retail management technology provider, which will channel the funding into product development.

Advertima, a Switzerland-based developer of tracking technology for grocery products, has completed a €15m ($17.8m) series A round led by real estate services provider Fortimo.

Founded in 2016, Advertima has created technology that exploits computer vision and machine learning to automatically monitor stock levels at supermarkets and allow customers to purchase items without the need for human assistance.

The company’s technology is currently used by 14 clients across eight countries and it was developed in partnership with retail groups Migros…