Mediaset-backed online florist Colvin has now raised about $29m altogether, $15.7m of which has been supplied in its latest round.

Colvin, the Spain-based on-demand florist backed by media group Mediaset, has secured €14m ($15.7m) in series B funding, Nordic9 has reported.

The round included venture capital firms Milano Investment Partners (MIP) and P101 in addition to consumer technology-focused fund Samaipata.

Founded in 2016, Colvin runs an online platform that enables users to choose and order flower bouquets for delivery. It intends to increase the size of its 115-strong team by about 20% with the funding.

The company has now raised…

Robert Lavine

Robert Lavine is special features editor for Global Venturing.