Research shows asking your brain a question gains better answers than imaging the answer directly.
As entrepreneurs, we seem to be primed by business theory to focus on results – results based on financial forecasts, business growth and profit.
Yes, businesses need to profit, especially in these shifting economic tides. However, when it comes to productive problem-solving, focusing on results is the wrong way around, because this creates visual associations in your mind of the effect, not the cause, of your achievement.
If you cannot visualise the how, then you cannot achieve the effect.…
