MIT wireless energy transfer firm WiTricity announce two hires to senior leadership team.

Ara Nazarian and Sanjay Gupta have been named senior vice president of engineering and senior vice president of product management, respectively, at Massachusetts Institute of Technology’s (MIT) wireless energy spin-out WiTricity.

The company is looking to bolster its talent as interest in the wireless energy transfer (WET) market grows, with the company saying it is poised to “catalyse the commercialisation” of its WET products.

Nazarian brings with him experience in similar positions at Broadcom and Western Digital and is also the founder of two startups, while Gupta previously held a vice president of product development at Motorola and a startup.

Alex Gruzen, CEO at WiTricity, said: “Consumers are clamouring for a flexible and efficient wireless charging experience, and WiTricity’s magnetic resonance technology is poised for mass adoption across several markets. As our licensees in the consumer electronics, automotive, medical and industrial fields hone their products and bring them to market, we are ensuring that we offer technology leadership to support their efforts. Ara and Sanjay will be instrumental in the development and commercialisation of the game-changing wireless charging solutions that will be available in the next few months.”