GoKomplain, a new startup from the University of Oxford, looks to crowdsource the art of the complaint.

A startup from the University of Oxford is looking to offer a new avenue for slighted consumers to voice their complaints after official channels have failed.

GoKomplain, which launched out of the Isis Software Incubator (part of Oxford’s tech transfer unit Isis Innovations), will give customers who have lost out to companies another way to resolve their issues by crowdsourcing solutions to help people out of a problem through an online platform.

Leonardo Davoudi, founder of GoKomplain, explained: “GoKomplain is…