Datatron, which has developed a platform that allows companies to gain insight into complex historical and real-time datasets, has raised money from investors such as StartX.

Stanford University’s StartX fund has contributed to a $2.7m seed round for US-based big data platform Datatron, TechCrunch has reported.

The round featured Credence Partners, Authentic Ventures, Enspire Partners, Plug and Play and 500 Startups, an accelerator from which Datatron has just graduated.

Datatron has developed a digital assistant called Emma that allows employees to gain insight into complex historical and real-time datasets. Emma makes it possible for sales teams, for example, to know which leads are most promising.