The Rakuten Ventures Japan Fund will provide capital for startups in its parent company's home country and is the fourth fund it has launched in the last three years.

Rakuten Ventures, the corporate venturing arm of Japan-based e-commerce firm Rakuten, launched a ¥10bn ($85m) fund today that will invest in startups in its home country.

Rakuten Ventures Japan Fund will target early and growth-stage companies, particularly those with as high growth potential, unique technologies and business models. It also aims to find startups that can synergise with its parent company’s technology and offerings.

Although its investment focus is in Japan, the fund will be run out of Singapore by…