LinkedIn has made a strategic investment in the developer of software tools for the media industry.
LinkedIn, the professional social network subsidiary of software producer Microsoft, has backed a $88m round for Piano, a US-based provider of analytics, personalisation and subscription software.
The round was led by growth equity firm Updata Partners and included venture capital firm Rittenhouse Ventures.
The round consisted of $20m of equity and around $68m of debt funding supplied by investment firm Sixth Street, according to Crunchbase News.
Founded in 2016, Piano assists media companies and consumer brands in building audiences and…
