The US conglomerate, which oversees the DYMO Endicia brand, is helping Equaship to gear up for an autumn launch.

US-based shipping start-up EquaShip has closed a $900,000 round of financing with Newell Rubbermaid, the US-based consumer goods conglomerate which owns shipping brand DYMO Endicia, among the backers. The remainder of the funding was invested by undisclosed angel investors.

EquaShip is aiming to provide small and medium-sized businesses with a cloud-based logistics service that it claims can undercut major shipping companies such as UPS and FedEx, as well as the US Postal Service, by utilizing a range of regional carriers and…