Hair colouring products, home delivery company Madison Reed raises $12m series B funding led by Norwest Venture Partners and including Maveron.

Madison Reed, a US-based hair colouring products, home delivery company, has raised $12m in a series B round of funding led by Norwest Venture Partners and including previous investors, True Ventures and Maveron, the venture capital investor co-founded by Starbucks chief executive officer (CEO) Howard Schultz, also participated in this round.

Madison Reed previously raised a $3.9 million series A round from True Ventures and Maveron in April 2013, when it was founded. The company opened for business in February…