KPMG's corporate venturing unit led Label Insight's series B round, which included Dunhummby and which took the product data provider's total funding to $14m.

Label Insight, a US-based developer of a product data engine for consumer goods, closed a $10m series B round on Thursday led by KPMG Capital, global consulting firm KPMG’s strategic investment fund.

Dunnhumby Ventures, the seed-stage investment arm of global consumer science company Dunnhumby, also took part in the round, investing alongside Mercury Fund, Cultivation Capital, Serra Ventures and West Capital Advisors.

Label Insight’s software uses product information from food and beverage labels, such as nutrients and allergens, as the…