Samsung Ventures, the corporate venturing unit of consumer electronics company Samsung, made an investment of undisclosed size in US-based media company Interlude yesterday.
Founded in 2008, Interlude’s technology analyses a viewer’s emotions and reactions to create interactive media. The company has created interactive content for broadcasters such as BBC and MTV and drinks company Coca Cola.
Samsung is set to use the platform to bring such interactive content to its range of devices and services.
Interlude previously raised an undisclosed…