Media group Hearst Corporation has invested in premium on-demand travel company Via as it looks to expand its business into new areas and grow its team.
Via, a US-based on-demand transit company, has received a $27m series B round from a consortium including Hearst Ventures, an investment unit of media group Hearst Corporation.
Hearst Ventures was joined in the round by venture capital firms Pitango Venture Capital, Ervington Investments and 83North. 83North, formerly Greylock IL, also invested in the company’s $10.1m series A round in March 2014 with venture capital firms RiverPark Ventures and Expansion Venture Capital.
Via allows users of its smartphone app to book…
