Founders Factory will build and develop more than 200 startups over five years, with Aviva supporting seven companies each year through 2021.

Insurance provider Aviva has entered a five-year partnership with UK-based accelerator and incubator Founders Factory to be its exclusive financial services partner and will directly support seven startups per year.

Aviva’s corporate venturing arm, Aviva Ventures, will make a multimillion pound equity investment in Founders Factory as part of the partnership. Founders Factory intends to establish and develop more than 200 businesses over the term of the agreement, offering funding, resources and hands-on support.

Aviva expects the partnership to improve its…