Douban entertains possibility of $150m JD.com investment

Nov 25, 2015 • Robert Lavine

Entertainment-focused social network and reviews platform Douban is set to add $150m from e-commerce group JD.com to $59m from backers including Bertelsmann.

E-commerce firm JD.com is set to invest $150m in China-based arts and entertainment-focused social media company Douban as part of a strategic partnership agreement, China Money Network reported today.

Founded in 2005, Douban’s social network allows users to post content and reviews related to films, books, music and local events. It launched an attendant e-commerce platform in September this year in conjunction with JD and other online retailers including Alibaba and Amazon.

JD intends to integrate Douban’s user database and…

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