Liberty Global helped the MathCapital and Here-backed customer intelligence software provider take its series C funding to $71.5m.

Germany-based customer engagement analytics service Zeotap has boosted its series C funding to $71.5m having closed an $11m extension featuring Liberty Global Ventures, a subsidiary of mass media group Liberty Global.

Various software-as-a-service and retail-focused senior executives including Richard Pennycook filled out the third tranche.

Venture capital firm SignalFire’s Breakout Fund provided $18.5m in series C funding for Zeotap in November 2020 that followed a $42m tranche four months before that included advertising technology provider MediaMath affiliate MathCapital,…

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Edison Fu

Edison Fu is a reporter and Asia liaison at Global Corporate Venturing.