The American Express-backed eyewear retailer's market capitalisation exceeded $6.1bn in the wake of its direct listing on the New York Stock Exchange.

Warby Parker, the US-headquartered eyewear retailer backed by payment services firm American Express, went public yesterday in a direct listing on the New York Stock Exchange.

The company set a reference price of $40.00 for its shares, which opened at $54.05 and closed at $54.49, equating to a market capitalisation just over $6.1bn. No new shares were issued and none of its largest shareholders have disclosed sales.

Founded in 2010, Warby Parker sells eyewear both through its online platform and…

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Robert Lavine

Robert Lavine is special features editor for Global Venturing.