Jirafe, a US-based provider of analysis software for online retailers, has raised $7m in its series A round from a consortium including publisher O’Reilly Alpha Tech’s corporate venturing unit.
Alongside O’Reilly Alpha Tech Ventures (OATV) in the round were venture capital firms Foundry Group, FirstMark Capital and First Round Capital.
In December 2010, the company raised a seed round of $2m from FirstMark Capital, FirstRound Capital, OATV and the City of New York’s Economic Development Fund.
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