Pereg Ventures, the corporate venturing unit of US-based media analysis company Nielsen, is expected to raise $25m by March for the first close of its fund.
Itzhak Fisher, chairman of Pereg Ventures and executive vice president of global business development at Nielsen, said: “We are in the middle of the process of raising money. Nielsen is our anchor investor and we have got high net worths lined up. I am investing $2.5m myself, or 5% of the fund. We hope…
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