Environmentally-friendly washing machine developer Xeros has found 61 partners to help deliver its products across the US.
The news comes after a strategy shift for the Leeds spin-out, which is planning to move into the consumer market for its machines after developing a user-base in industrial cleaning customers, such as hotels.
Xeros’ machines use polymer beads, and use next to no water when washing clothes, drastically reducing both water costs and environmental impact.
Bill Westwater, Xeros’ CEO, said: “The material expansion of our Forward Channel Partner programme is an exciting and significant development for us. Our 61 new partners expand our sales and service capabilities substantially and will enable us to capitalise further on the growing interest in our commercial and environmental proposition across North America.”