Tencent-backed customer analytics platform developer Stratifyd has now raised $36m altogether and will use the latest funds for product development and international growth.
Stratifyd, a US-based customer data analytics software developer backed by internet group Tencent, completed a $25m series B round led by growth equity firm Georgian Partners on Tuesday.
The round also featured undisclosed existing investors and came after the company raised $7m in a July 2017 series A that included Tencent as well as existing backers China Growth Capital, NewGen Capital, Social Starts, TEEC Angel Fund and ZhenFund.
Founded in Charlotte, North Carolina in 2015, Stratifyd has built an end-to-end…
