NBCUniversal confirms $200m Vox Media investment

Aug 13, 2015 • Robert Lavine

The funding established Vox Media as a unicorn, and NBCUniversal will reportedly follow it up by providing another $200m for Buzzfeed.

Broadcaster NBCUniversal confirmed a $200m investment in digital media company Vox Media yesterday, investing at what multiple sources have told Re/code is a $1.05bn post-money valuation.

Vox Media runs eight online properties: American sports-focused SB Nation, video game-themed Polygon, technology site The Verge, the news and politics-based Vox.com, food media site Eater, shopping-focused Racked, real estate-themed Curbed, and technology finance news site Re/code.

Re/code originally reported the prospective investment and valuation two weeks ago without knowing the investment size,…

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