Marico will acquire an additional 14.5% of fitness and wellness app developer Revofit over the next year having initially invested in 2018.
Consumer goods maker Marico has invested an undisclosed amount in fitness and wellness app developer Revofit to increase its stake to 37%, VCCircle has reported, citing a regulatory filing.
Marico had incrementally picked up 22.5% of the company from April 2018 onwards through a combination of primary and secondary investments, and will add to that gradually over the course of the next year.
Revofit offers a smartphone app that provides Indian consumers with fitness and dietary advice from certified…