The children's digital content platform has raised funding in a round that involved M12 joining an investor base that already included Sandbox and Co.

SuperAwesome, a UK-based developer of children’s online technology, has secured $17m in funding from investors including software provider Microsoft’s corporate venturing unit, M12, TechCrunch reported on Monday.

Private equity firm Mayfair Equity Partners, venture capital firm Hoxton Ventures and investment and financial advisory group Ibis Capital also participated in the round together with undisclosed angel investors.

Founded in 2013, SuperAwesome provides digital content for use by children that complies with regulatory and legal factors surrounding factors such as advertising, data…

Robert Lavine

Robert Lavine is special features editor for Global Venturing.