Unilever Ventures contributed to the infleuncer marketing platform's latest round, which was led by growth equity firm TCV Capital.
US-based marketing management software provider CreatorIQ has secured $12m in series B funding from investors including Unilever Ventures, the corporate venture capital arm of consumer goods manufacturer Unilever.
Growth equity firm TVC Capital led the round, which also featured Affinity Group, the investment adviser formed in partnership with private equity group TPG and Evolution Media, the latter of which is the investment firm formed by TPG and talent agency CAA.
Founded as Social Edge, CreatorIQ has created a platform that…
