The corporate is targeting companies it hopes will advance beauty retail and transform the shopping experience with digital technology.

US-based beauty products retailer Ulta Beauty has officially launched a digital innovation-focused investment unit called Prisma Ventures to modernise the online and in-store shopping experience.

The vehicle is capitalised to the tune of $20m and will focus on seed and series A rounds for companies developing technology related to virtual and augmented reality, metaverse and what it calls personalised and data-driven technology. It will also invest in…

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Fernando Moncada Rivera

Fernando Moncada Rivera is a reporter at Global Corporate Venturing and also host of the CVC Unplugged podcast.
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