John Suh, who helped launch CVC units Hyundai Ventures and Cradle, left the Korean carmaker after 13 years, without disclosing his next steps.

John Suh

John Suh has left South Korean carmaker Hyundai Motor Group, where he led corporate venture capital initiatives.

Suh spent more than 13 years at Hyundai, first as founding director at CVC unit Hyundai Ventures in 2011. He then built another strategic investment and open innovation arm, Cradle, in 2017.

Hyundai Cradle, affiliated with South Korean startup accelerator scheme Zer01ne Accelerator, focuses on AI, robotics, mobility, smart cities and renewable energy for transport. It has offices in California, Tel Aviv, Berlin, Beijing and Singapore.

In March 2020, Suh helped found and lead New Horizons Studio, which concentrated on “ultimate mobility vehicles”, transforming cars from four wheels to four legs. The inaugural model, Elevate, was launched to address challenging driving situations including natural disasters and for people with disabilities to access mobility more easily.

Suh has not disclosed his next steps.

“I’m thankful for the opportunities provided by Hyundai Motor Group,” Suh said in a LinkedIn post. “And I’m thankful to all those who worked as team members of Hyundai Ventures, Cradle or New Horizons Studio. Thank you for journeying with me.”



Edison Fu

Edison Fu is a reporter and Asia liaison at Global Corporate Venturing.