Tencent-backed digital analytics software provider Amplitude has reportedly filed confidentially for a direct listing, weeks after raising cash at a $4bn valuation.

Amplitude, a US-based digital enterprise tool developer backed by internet and gaming group Tencent, has confidentially filed to go public through a direct listing, Reuters reported yesterday.

Founded in 2012, Amplitude has built a software platform which gives an organisation a detailed overview of its digital activities and how they are experienced by customers, enabling it to optimise them.

The company has secured a total of $336m in funding and most recently raised money last month, pulling in $150m from…

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Robert Lavine

Robert Lavine is special features editor for Global Venturing.