The wearable software technology took its overall funding to $29m with a round backed by GE Ventures and Salesforce Ventures.

US-based wearable technology developer APX Labs raised approximately $13m on Wednesday in a series B round featuring the corporate venturing units belonging to industrial conglomerate General Electric and cloud computing company Salesforce.com.

GE Ventures and Salesforce Ventures were joined by venture capital firm New Enterprise Associates, which led the round, as well as investors including VC firm SineWave Ventures and CNF Investments, which acts as a subsidiary of construction and financial services firm Clark Enterprises.

Although APX did not specify…