Beijing Zmeng Network Technology has secured $27.1m in series B+ funding from investors including the Fosun-affiliated Kinzon Capital.
Kinzon Capital, the venture capital firm formed by diversified conglomerate Fosun, has contributed to a RMB180m ($27.1m) series B+ round for China-based marketing services provider Beijing Zmeng Network Technology (ZMT).
Private equity firm YF Capital led the round, which included venture capital group IDG Capital.
Founded in 2013, ZMT provides mobile marketing services for enterprise customers in the life services, automotive, real estate, education, health, finance and tourism sectors.
The company uses smart hardware to collect offline data it then…