Victorious, which develops apps to help content creators build a fanbase, has added Dentsu to its list of investors that already features WME and Bertelsmann.
Dentsu Ventures, the corporate venturing arm of advertising company Dentsu, has taken part in a $25m series B round for US-based app developer Victorious, Business Insider reported on Tuesday.
The round also featured venture capital firms Marker, Redpoint Ventures and Kleiner Perkins Caufield & Byers (KPCB).
Founded in 2013, Victorious produces mobile apps for entertainment companies and other content creators that helps them build a fanbase, enabling those fans interact with each other in a dedicated community. It has built…