Webdata Solutions, a spin-out of Leipzig University, has secured €4m ($4.5m) for its retail intelligence software.
The round was led by VC Seventure Partners, IT recruiter Senovo, B-to-V Partners, and Technologiegruenderfonds Sachsen.
The company, founded in 2012 and based in Germany, has developed a retail intelligence big data platform called Blackbee. The service allows retailers and manufacturers to crawl the web for information on their competitors to keep them better informed and able to respond. The service is currently available in five European countries, with launches in the UK and US planned in the future.
Carina Röllig, CEO at Webdata, said: “Webdata Solutions helps retailers and manufacturers to structure huge amounts of product data that is available on the web. With Blackbee, we provide clients an easy to use and effective solution for day-to-day monitoring of their competitor’s price points, automation for pricing management, benchmarking of current market trends, and more.”
