OpenTable will offer Venga's customer analytics software to its restaurant clients following the acquisition, which will allow Big Red Ventures to exit.
Online restaurant reservation provider OpenTable has acquired Venga, a US-based customer analytics software developer backed by Cornell University’s student-run venture fund Big Red Ventures, for an undisclosed amount, Skift Table has reported.
Founded in 2011, Venga has developed software that enables gyms and restaurants to collate, manage and analyse their customer data.
The technology allows restaurants to analyse guest behaviour and feedback, and manage guest lists and reservations. For the fitness sector, Venga offers the tools to access…
