Enduraphin, a US-based sports nutrition product developer partly based on Clarkson University research, received an undisclosed amount of pre-seed funding on Tuesday from investors including Binghamton University.
The round was led by angel investor David Reh, with participation from fellow private investors Tim and Kim Myers, Ty and Crystal Muse, Frank Meier and Dan Mori.
Enduraphin sells whey protein nutrition shakes through its e-commerce platform. The shakes are marketed at consumers looking for an on-the-go sports nutrition product.
The company was co-founded by Danny Drake and Mike Dalberth, two high school friends who took their mission statement to Clarkson’s entrepreneurship hub, Shipley Center for Innovation.
Drake completed an engineering and management course at Clarkson in 2016, while Dalberth studied at Onondaga Community College.
Enduraphin will use the capital to supply enough product to satisfy demand from athletic centres in New York State and northeastern US. The company is currently seeking opportunities for networking and synergy with local teams, fitness centres and universities.
Drake said: “In today’s highly competitive athletic landscape, it is important to properly feed your body after putting it to work. Protein, specifically whey protein, has been studied and proven to support athletic recovery when consumed shortly after a workout.
“This funding will allow us to develop and produce an all-natural whey protein product that athletes can easily access post-workout.”