The Stanford University spinout has begun offering its smart customer service software to the wider market after securing new capital.
Cresta, a US-based smart customer service software developer spun out of Stanford University, has officially launched with $21m of funding.
The financing came from venture capital firms Greylock Partners and Andreessen Horowitz as well as private investors Andy Bechtolsheim, Mark Leslie and Vivi Nevo.
Cresta’s software uses artificial intelligence technology to provide insights for contact centre agents based on the psychology, behaviour and language of top-performing agents. The business aims to help contact centre agents adapt to the shifting needs of customers and their employers at a faster rate.
Cresta claims to have processed 100 million conversations per year and to have secured 100,000 citations in leading machine learning journals.
Zayd Enam, co-founder and CEO of Cresta, said: “The last major technology revolution out of Stanford’s AI lab was the foundational tech for self-driving cars which led us to think, ‘Where could we have an even bigger impact based on the amount of time that people spend their day?’”
“When we learned it takes seven months for contact centre agents to ramp up with an average tenure of only 11 months, we knew we had to start there.”
