Ouya originally raised money via crowdsourcing platform Kickstarter before its latest round with Nvidia.

Ouya, a US-based video game console maker, has raised $15m in its series A round from a consortium including Nvidia, which made the chips inside the portfolio company’s devices prior to the investment.

Venture capital firm Kleiner Perkins Caufield & Byers, which had originally backed games developer Electronic Arts, led the round, which also included VC peers Mayfield Fund, Shasta Ventures and Occam Partners.

Jeff Herbst, vice-president of business development at Nvidia, by email said: “We would never try to ‘buy’ business through an investment. No need, and not our style. However, there is a lot of strategic synergy with us if they are successful. So we are huge supporters. Our money is the least of it.”

Ouya originally raised money via crowdsourcing platform Kickstarter.